Blurb
The Unorthodox Creator: How to Survive and Thrive in the Digital World explores the digital world, anything from social media to Web3. It embarks on a journey taking you from the past to the present to the future. Technology as we know it is evolving at a rapid pace and there are many opportunities that come with this evolution if we’re willing to adapt. Author Derron Payne walks us through the case studies, research, and everyday people that are proving the world is going digital fast and soon it will be hard to succeed without an online presence.
Reading this book, you will discover what it takes to be a digital creator, how to start creating, and how to position yourself for success in the digital world. Entrepreneurs and business executives who are looking for ways for their company to stay ahead of the curve can also gain insight and helpful tips. The Unorthodox Creator is an essential tool for everyone and it will help guide you through this new world.
My Review
Thanks to the team at Love Books Tours for organising this tour and to the author for sending me a copy of this book.
I’m not any sort of influencer, but in order to keep in touch with people, learn and share, I have social media. Currently, Twitter and Instagram. I used to have Tumblr and Facebook too, but I got bored of Tumblr and couldn’t stand the drama on Facebook. Also, I was being harassed by a former friend who used Facebook to do that. So I left Facebook and stopped posting on my Tumblrs.
There have been, and remain, quite a few social media sites on the internet, though most are owned by a small number of companies who can control, or not, the flow of information. Payne covers many of them in this book, with potted histories of the sites and their creators, the pros and cons of each site, and how they went defunct. He also covers the move from ‘old’ media to ‘new’ media, discusses the way information flowed and flows in these media forms and how that effects the people involved in them. He uses examples of real people who rose to influence through their use of social media to illustrate ways you can succeed or fail to thrive.
The use of examples is very instructive and the writing style is informal. I found this an easy read, engrossing and informative. It’s not a large book, certainly, but it is up to date, being written as things changed during the pandemic. It is clearly written by someone with a passion for the internet and the opportunities it offers people for non-traditional income generation. Payne introduces what he believes to be the next stage of internet development, the metaverse and provides clear advice for getting a foothold in the busy, crowded world of internet influence.
Author Bio
Derron Payne was born in Brooklyn, NY and serves as the CEO of The Art of the Pivot LLC, a company born from the book that he previously wrote and published back in 2019, The Art of the Pivot. Derron Payne recently graduated from the McDonough School of Business at Georgetown University with a bachelor’s degree focusing on management and marketing. He previously co-founded the award winning start-up, SmallTalk, an organization set up to bring motivational speakers and mental health workshops to marginalized schools.
Derron has a deep passion for technology and the internet. When he’s not writing, you can find Derron working on entrepreneurial projects and game planning for his next big idea.
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